Our Story
Crafting Timeless Watches for Fathers Who Prioritize What Truly Matters
As a father, I know the real luxury in life isn’t a flashy watch—it’s the time spent creating unforgettable moments with our kids and building a future for them. But I’ve always been drawn to the art of mechanical watches—the craftsmanship, the engineering, the style. I couldn’t justify spending thousands on a luxury watch when I’d rather invest in my children’s dreams.
So, I took a different path. I dove deep into the world of watchmaking, learned the craft, and started building my own. That passion grew into Amaux Bozé—a Swiss micro-brand dedicated to fathers like me. Men who appreciate quality and timeless design but refuse to compromise on what truly matters: family.
Our watches are crafted to complement your style, built to last, and priced so you can afford both the watch you love and the life you want to give your kids. Because looking great and being a great dad shouldn’t be a choice—it’s a balance we proudly celebrate.
Welcome to Amaux Bozé: Timeless style for fathers who value what truly matters.

Our Purpose
At Amaux Bozé, we believe that being a great dad and looking great shouldn't be a choice. Time is our most precious asset, and we value creating unforgettable experiences and opportunities for our children over chasing luxury. Our mission is to empower fathers with timeless style while staying true to what truly matters: family.

Our Approach
We combine Swiss craftsmanship with an obsession for quality and design to create watches that complement your style effortlessly. By focusing on mechanical engineering, timeless aesthetics, and affordability, we ensure you can own a sophisticated watch without compromising on your priorities. Every watch is thoughtfully designed to reflect elegance and reliability, built to last through life's moments.

Our Offering
We are a Swiss micro watch brand offering high-quality, mechanical watches for fathers who seek style, craftsmanship, and value. Our watches are versatile, timeless, and priced to make luxury accessible, helping you feel confident and well-prepared for every occasion—without sacrificing what matters most.
Our Commitment: Your Style, Our Passion
At Amaux Bozé, we're committed to more than just selling watches – we're dedicated to unleashing your style potential. We promise to be your trusted companion on your journey to self-expression, helping you discover timepieces that not only tell time but tell your story.
With Amaux Bozé, you're not just wearing a watch; you're making a statement. You're not just keeping time; you're defining it. Join us in our mission to revolutionize personal style, one tick at a time. Because at Amaux Bozé, we believe that when you wear our watches, you wear your values – and there's nothing more inspirational than being unapologetically, confidently you.
Time is the most precious gift you can give to someone because it's the one thing you can never get back.
Anonymous

Style Tips and Guidelines

Must-Know Tips for Perfect Dress Watches
We all know that when it comes to formal events, every detail matters—especially your choice of watch. In this guide, we'll uncover everything you need to know about dress watches, from their timel...
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How to Dress Up Jeans and T-Shirt
Here are five stylish outfit ideas for dads to dress up jeans and a T-shirt: Blazer and Loafers Pair the jeans and t-shirt with a well-fitted blazer. Choose a neutral color like navy, gra...
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Choosing the Right Watch for Outdoor Activities
When heading outdoors, whether for hiking, camping, or adventure sports, having the right watch is essential. An outdoor watch is not just about telling time; it's about durability, functionality, ...
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